Welspun World Looking for Brand Operations Manager/Sr.Manager at Mumbai s Full Time

Job Description

The Brand Operations team acts as a curator of the brand, ensuring that all brand-related activities adhere to established guidelines and standards. Responsible for streamlining processes, fostering collaboration, and monitoring implementation to maintain a strong and cohesive brand presence across touch points. Brand Governance:

• Establish and enforce brand guidelines, standards, and policies across various touch points and channels.
• Ensure that all marketing and communication materials align with the brand’s visual identity, tone of voice, and messaging.

Process Improvement:

• Assess and refine operational processes to enhance efficiency and effectiveness.
• Identify opportunities for automation, streamline workflows, and implement tools and systems to optimize brand operations.

Vendor Management:

• Manage relationships with external vendors, agencies, and partners involved in brand-related activities.
• Oversee contracts, agreements, and project management, ensuring deliverables meet brand standards and objectives.

Operational Processes and Workflows:

• Collaborate with plant head to align operational processes and workflows with the brand’s values and positioning; this may involve creating standardized templates, documents, and procedures that reflect the brand’s visual identity and messaging.

Facility Signage and Branding:

• Oversee the design, installation, and maintenance of signage throughout the plant facility; including exterior signage, entrance displays, directional signs, and safety signage, all of which should adhere to the brand’s visual identity and guidelines.