BookMyShow Looking for BookMyShow – Assistant Manager – Stream Marketing at Mumbai Full Time

Bookmyshow is India’s largest entertainment ticketing portal today, launched in Aug 2007 as India’s first ticketing aggregator. From movies to events, plays & concerts to sports, we are proud to bring them all to you. Our primary focus has always been delivering the very best entertainment experience to our dedicated customers. We would want you to join us if you’re a self-driven, dedicated and dynamic kind of a person, also add to that Crazy, Mad and Fun 😉

Your Profile :

– Leading the end-to-end marketing for BMS Stream vertical (TVOD)

– Responsible for driving annual & monthly paid transactions

– Responsible for increasing the total customer base of stream by driving acquisition & cross sell initiatives

– Building & Strengthening relationships with all Production Houses for all movies

– Planning a calendar of movies and formulate a plan and reach out to leading production house

– End-to-end management of all movie campaigns

– Finalizing script/content for all Brand association campaigns

– oordinating with the studio, production house & internal teams – on design, edits & approvals for campaign content

– Liasoning with internal (CRM, Digital, Social) & external media (Radio, Media Agency) teams for go-live

– Liaison with the internal product team to identify & resolve Stream UI/UX features to help improve user experience of stream

– Ensure timely execution of all activities across functions.

– Post activity results reporting (across mediums) with required stakeholders

– Get talents & production houses to promote BMS across all categories with movies on movies

– Promote BMS with a movie plug-in across the influencer network

– Maximum traffic on BMS channels in tandem with the production house

Your Checklist :

– A candidate who is enthusiastic and an avid movie buff and has to have experience in a production house

– Training on network & building contacts

– Hands-on experience with brand representatives to be aware of social trends

– Have good organizing & planning skills

– Understand costs & budgets

– Be adaptable & able to respond to changing demands & events

– Have a thorough knowledge of film marketplaces

– Be able to think strategically & tactically

– Digital marketer

(ref:iimjobs.com)